Leads & Top of Funnel

Where leads come from, how fast they get worked, and which ones are going stale.

4 team reports, 2 Rep-Level Personal reports, 1 dashboard and an action guide.

Uses 1 record-triggered flow. Check your available flows before you buy.

Or get all four packs for $89. Professional Edition and up.

Leads & Top of Funnel dashboard showing untouched leads, speed to lead by rep, conversion rate by lead source, and lead age by status

What it answers

  • Which lead sources actually convert?
  • How fast do new leads get their first touch?
  • Which leads haven't been touched at all?
  • Where do leads pile up by status?

Dead leads that were never closed out can skew Lead Aging. The install guide covers how to keep them out of the numbers without adding another field.

Reports included

4 team reports for managers and 2 Rep-Level Personal reports that show each team member only their own records.

ReportWhat it showsFor
Lead Conversion by SourceConversion rate by lead source and month created, last 365 days.Team
Speed to LeadAverage hours from lead creation to first completed activity, by owner, last 90 days.Team
Untouched LeadsUnconverted leads with no logged activity, by owner, oldest first.Team
Lead Aging by StatusUnconverted leads by status, with average age in days. Shows where leads pile up.Team
My Open LeadsEach rep's own unconverted leads by status, oldest first.Rep-Level Personal
My Untouched LeadsEach rep's own leads with no logged activity, oldest first.Rep-Level Personal

Dashboard

Lead conversion, follow-up speed, untouched leads and lead aging.

Leads & Top of Funnel dashboard showing untouched leads, speed to lead by rep, conversion rate by lead source, and lead age by status

Behind the scenes

  • Records when each lead is first worked, so speed to lead is measured instead of guessed.
  • Calculates lead age and conversion rate automatically.

Everything the pack adds is labeled so it can't collide with what's already in your org, and any of it can be switched off.

Requirements

  • Salesforce Professional Edition or higher
  • A user with permission to install packages (usually System Administrator)
  • 1 record-triggered flow. Professional Edition allows 5 active flows of each type, so check how many record-triggered flows you already have active before you buy. Here's how. Need flows combined to fit your org? That's a custom project.
  • About 30 minutes to install and set up

Read the install guide before you buy if you want to see exactly what's involved.

Other packs

Pipeline Health · Win/Loss & Velocity · Accounts & Activity. Or get all four for $89.

Need reporting built around your own process? Custom builds start at $499.